Town Re-Brand

This project was the re-design of the town of Coventry Rhode Island’s logo. The previous design was the seal of the town of Coventry England. It clearly was outdated and no longer represents the culture, people and ideology of the town

The logo needed to represent the wilderness and the history of the town. The town of Coventry was built on a swamp and has dense forest of pine and oak trees. While also having distinctive cat tails at almost every, body of water. These elements and More are all represented and presented in the final design.